Real-Time Analytics for Small Data Teams
All companies run on data, and Materialize is no different — we rely on our internal analytics stack to power multiple business-critical workflows: from email marketing to revenue operations. Over time, our small data team started struggling with the complexity and cost of workflows where data freshness is non-negotiable. In this session, we’ll talk about how we have cut costs and improved operational efficiency by adopting our own product internally for real-time analytics. We’ll share lessons learned trying to reduce the cost of freshness on a batch data warehouse, quantify the business impact of migrating to real time, and argue that getting more out of your data doesn’t require a team bigger than the one you already have.